Digital Marketing

The program gets you in-depth knowledge of digital marketing concepts.
Pick the exam date of your choice within 3 months from your enrollment with us.
After successfully completing this training program, one gets a certification in Digital Marketing by International Academy. This certification carries a lot of value in the job market.
The program offers you easy learning.
Flexible payment options are there.

Contact our Counsellor for more details

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Course Description

Marketing departments across various industries are depending on digital technology for managing content, reaching market segments, and conducting market research with the help of analytics. As the use and dependence continues to grow, it's likely that new skill sets will be created as well as the need for more marketing and technical knowledge among professionals.

Digital marketing is highly important, not only because of its rapid growth but also because it is essentially the future of marketing. Soon all other traditional marketing forms will disappear as digital marketing will replace them altogether.

Digital marketing methods are faster, more practical and versatile than the old traditional ones. Technology has put business in the digital age. Some of the most common forms of digital marketing are:

Website (SEO content)
Blogs
Internet banner ads
Online video content
Pay-per-click advertising
Email marketing
Social media marketing (Facebook, LinkedIn, Twitter etc.)

Table of Content

Going Digital – The Evolution of Marketing
Strategic Thinking
Your Window to the Digital World
The Search for Success
Website Intelligence and Return on Investment
E-mail Marketing
Social Media and Online Consumer Engagement
Online PR and Reputation Management
Affiliate Marketing and Strategic Partnerships
Digital Media Creative
A lot to Look Forward To

Key Deliverables

Pay as you learn - Interest-FREE Instalment Plan
Support from subject matter experts through call and mail
Sample questions for better preparation
Certification for candidates scoring more than 40% marks in the exam
Dummy Projects and Industry related project support available.

Course Packages

Distance Course:

Study material couriered to your address.
Support from subject matter experts on e-mail.
Sample questions for preparation.
Facility for taking online exam any time after completion of the training.
Certification for candidates scoring more than 40% marks in the exam.
Limited period discounts available. For more information call now

Course Eligibility

Minimum qualification is intermediate.
Those undergoing Graduation or have been completed their graduation degree (in the respective field) can also apply.

FAQs

What is Digital Marketing?

Digital Marketing essentially means marketing on the internet. Marketers try to reach the target audience for their goods or services through websites. The most popular websites for digital marketing are social media sites like Facebook, Google + etc.

The internet penetration has become extensive. With further increase in internet penetration the significance of Digital Marketing will increase further. Businesses will spend more on Digital marketing than ever before.

What is Digital Marketing training program of International Academy about?

This training gives one knowledge about every facet of Digital Marketing. After doing this training one is expected to acquire reasonable degree of expertise in digital marketing. The training covers areas such as Social Media Marketing, E-mail marketing, Pay-per-click advertising etc.

How will the Digital Marketing training program of International Academy help you in your career?

Every major company or business now uses digital marketing. These companies need people who have expertise in digital marketing. The number of jobs going to be created in digital marketing line is going to increase substantially in the near future. After doing this training you will become capable of doing jobs in the area of digital marketing.

After successfully completing this training program, one gets a certification in Digital Marketing from International Academy. This certification carries a lot of value in the job market.

Who should do the Digital Marketing training program of International Academy?

Those already working in the area of sales or marketing should do this training in order to upgrade their skills. If you intend to have a career in the area of sales or marketing then you should do this training program. Freshers, and others, who are looking for a better job, should do this training program.

If you are a business that is thinking of intensifying its digital marketing efforts then you should get your employees involved in digital marketing trained in this program. International Academy has special expertise in conducting training programs for employees of businesses.

Why International Academy?

International Academy is a leader in training & skills development. International Academy’s mission is to provide high-quality education and training at the least possible costs. The digital marketing training program is very useful for those seeking better employment opportunities.

International Academy is promoted and led by alumni of IIT Delhi, MIT (Boston) and IIM (Calcutta). It is presently India’s largest education company for working professionals. It has provided training & certification to more than 60000 working professionals. It provides training & certification in more than 80 areas. The certification given by it is often in collaboration with top institutes of India.

International Academy’s clientele is not limited to India but extends across the globe. In 2012 International Academy won the Red Herring Top 100 Asia Award for innovation in the field of training & education. International Academy is ISO 9001 certified by TUV-SVD. It is registered with National Skill Development Agency, Government of India. Its commitment and record on quality is also reflected by the fact that it is a member of American Society of Quality (ASQ).

Enrolment Options

You can enroll for our courses by paying through the following options:

You can pay online using - credit card / debit card / net banking
You can deposit cash in HDFC or ICICI branch. Please remember to email us a copy of the deposit slip.
You can drop a cheque in either HDFC or ICICI (ATM / bank branch).
You can courier the cheque to our office and we will take care of the rest.
Payment can be made for the appropriate amount depending on which option you decide to take.

* Pricing of some of the programs may vary. Please contact us for more details